Preamble & Editorial Philosophy
Sunrise News 24x7 Media Network operates on the fundamental principle that an informed citizenry is the bedrock of democracy. Our journalists, editors, analysts, and production personnel adhere strictly to the highest canons of journalism, observing statutory standards codified under the Press Council of India norms, the Digital Media Ethics Code under Information Technology Rules 2021, and the National Broadcasting Standards Authority (NBSA) regulations.
1. Accuracy & Verification
- Multi-Source Corroboration: Every factual claim, investigative scoop, or official statement must be substantiated by at least two independent primary sources before transmission.
- Direct Attribution: Transparent sourcing is mandatory. Anonymous sourcing is permitted only when credible whistleblowers face imminent personal peril, approved by the Bureau Chief.
- Zero Fabrication: Under no circumstance are quotes, video reels, voice notes, or investigative findings staged, manipulated, or synthetically altered.
2. Fairness & Right to Reply
- Equitable Hearing: Any individual, public enterprise, or entity subject to critical coverage must be given a fair opportunity to respond prior to publication.
- Unbiased Context: Rebuttals and counter-evidence presented by affected parties are incorporated prominently in current and subsequent dispatches.
- Separation of News & Opinion: Commentary, prime-time debates, and analytical columns are distinctly labeled to avoid conflation with news reporting.
3. Whistleblower Protection
- Source Confidentiality: The identity of confidential sources is legally and institutionally protected by the editorial desk.
- Digital Encryption: All whistleblowers contacting our investigative desk are routed through encrypted communication channels to guarantee privacy.
- Non-Compromise: No commercial or political pressure shall compel our reporters to disclose off-the-record confidential liaisons.
4. Conflict of Interest & Commercial Independence
- No Sponsored Influence: The editorial newsroom is strictly firewalled from commercial marketing and advertising partnerships.
- Financial Disclosure: Journalists covering financial markets or corporate entities are prohibited from trading relevant securities.
- Gifts & Hospitality: Staff journalists and bureau correspondents are strictly forbidden from accepting monetary gifts or luxury perks.
5. Corrections & Retraction Mandate
If an inaccuracy occurs despite rigorous editorial scrutiny, Sunrise News 24x7 is committed to prompt, transparent, and prominent rectification:
Corrections are flagged directly at the top of the relevant digital article, specifying what was originally reported, the verified fact, and the timestamp of rectification.
To report a factual error, contact our editorial team directly at corrections@sunrisenews24x7.com or use our instant form: